Organise all your socials in one place

A very intuitive calendar makes it super easy to organise your content, schedule it at the best time and publish it across all your channels.

Visualise your content mix with pre-set category colours.
Cross-publish across company and personal profiles.
Auto-populate your calendar with Will by Willow.

Learn all about it in a free demo

Willow calendar on laptop

willow.co/calendar

Social media calendar

We currently support these social media channels

Willow schedules to Facebook Pages, LinkedIn Pages, LinkedIn Profiles, Instagram Business and Twitter/X profiles.

LinkedIn, Facebook, Instagram and Twitter logos

"Willow has been a great addition to my business. It's the perfect combination of technology and the human touch to help me stand out online. The Willow team is constantly upgrading the software."

Jason Frazell

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Founder

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Jason Frazell Coaching

Publish to all channels at once

Schedule and publish engaging social media content to all social media channels and accounts. Easily tailor content to specific channels.

Best Times to Post

Maximize reach by picking
the best times to post.

Tagging and Mentioning

Tag and mention businesses and connected employees.

Social media post scheduler to LinkedIn, Facebook, Twitter and Instagram

Social media calendar tasks management

Organise your calendar by category

Visualize your social media strategy and lay out a beautiful content calendar using tasks, drafts and posts. The more colorful your calendar, the more varied your content.

Tasks & Drafts

Structure your content calendar using recurring tasks.

Categories

See the difference between team, promo and other posts.

Will, the social media AI Agent, working on his computer

Will schedules content for you

Willow's coaching customers get to work with Will, our AI social media agent. Every quarter, he fills your calendar with 26 new content ideas just for you.

Written by Will

Will writes 15 posts per quarter. Just review and approve to have one great post per week.

Based on your profile

Every Willow user has a unique company profile that Will uses to create tailor-made social media posts.

Willow is the go-to social media solution for B2B

Willow replaces lack of structure, content inspiration and social media knowledge with peace of mind, a dedicated growth expert & clever features.

Book a free demo with an expert

Optimise your calendar with these clever tools

Mentioning and tagging

Tag and mention businesses and connected employees to boost engagement.

Mentioning and tagging people or businesses in social media posts

See how often you should post

Keep a consistent streak of scheduled content. Get tips to stay on track.

Dashboard to show how often you post on social media

Best time to post

Maximize reach by picking from  the best times to post.

Best times to post on Social Media

Caption suggestions

The hardest part of writing is starting. Caption suggestions help you write with confidence.

Caption suggestion for social media post

Employee Statistics

Track and drive your employees’
success on social media.

Social media employee advocacy dashboard

Drag and drop

Drag and drop your calendar to perfection. Fill gaps or rearrange your content.

Drag and drop social media calendar

Start reaping the benefits of a consistent social media approach

With the mix of an intuitive tool, a social media AI agent and a marketing expert you will finally stand out without wasting time.

Willow sales team: Floor, Brent and Ludwig

Talk to one of our experts

Learn about everything you can do with Willow

Personal Newsroom

Content curation for your socials

Actionable Analytics

Crystal clear analysis

Post Inspiration

Always know what to post